VML & Ogilvy | Business Director, Japan

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JOB OVERVIEW:

Business Director (BD) is a leader amongst many stakeholders, including clients, internal account, creative, cross domains. S/he is a key driver of business stability as well as growth.

BD is wholly responsible for an assigned portfolio of clients, new business and staff. Within this portfolio, BD has full P&L and revenue delivery responsibilities. Beyond financial accountability, BD is responsible for the quality of agency output, both strategically and creatively.

BD works closely with senior management on the overall strategic direction of the agency and day-to-day agency management. S/he is involved in new business development, talent development and staff coaching. S/he forms strong working relationships with the senior people of VOJ.

BD has a strong understanding of brand management, strategic planning, customer engagement, and customer management, and develops new business as well as grows existing business.

RESPONSIBILITIES:

Client Management

With the Client Group (CG) leader, responsible for total revenues and direct contributions to the accounts in your group

Work with relevant parties to deliver financial targets and control costs

With the CG leader to develop the yearly business plan and monthly dialogue reports for all key accounts

Independently and in partnership with the appropriate internal partners, develop, refine and implement a business development strategy

Manage and ensure quality of client services

Manage key client briefs, projects and requests, including the refinement of the above

The typical day-to-day management of clients and their requests including presentations, documentation, client activity administration, etc.

Present and pitch our services to potential clients in a competitive context

Identify and develop new business opportunities

Identify and deliver new business activities that augment and/or expand VOJ services

Maintain regular dialog with CG’s senior leadership to maintain the strategic relationship

Understand CG’s business model and business challenges on a regular basis

Manage CG’s expectations especially during planning stages, in order to ensure they are aligned with VOJ’s deliverables and quality

Strategy

Provide account planning and strategic support to key clients, demonstrating sound strategic planning capabilities, including brand planning, digital engagement planning, and communication planning

Advise clients in the development of successful customer management strategies

General business planning and marketing strategy advice

Understand industry/market trends and the success factors critical to the organization’s long-term sustainability and competitiveness

Understand the offering of VOJ’s 6 Capabilities

Develop a strategic plan based on a vision and mission and translate the strategy into a business plan and tactics

Modify business plans based on changing business conditions

Creative Leadership

Passionate about good ideas, nurture the ideas of others

Demonstrate enthusiasm for the creative industry in general and bring curiosity and creativity to daily work

Inspire team member