Influencer Marketing Manager

Influencer Marketing Managers at Nord Security:

- Develop and maintain ongoing relationships with agencies, influencers, and content creators on YouTube, Instagram and other social media platforms.
- Identify and engage potential influencers, negotiating rates to achieve high-impact campaigns.
- Experience running paid social campaigns using influencer-generated content (IGC), including whitelisting, dark posting, and performance optimization.
- Conduct market research and propose strategies to enter new markets through influencer collaborations.
- Respond to inbound leads.
- Plan, execute, and oversee influencer marketing campaigns to meet set objectives and KPI.
- Manage account operations, including reporting, invoicing, budget tracking, and performance analytics.
- Brainstorm new creative approaches of influencer campaigns.
- Stay up to date with industry trends.
- Collaborate with the marketing team to coordinate strategies across different channels.

Core requirements:
- Strong understanding of digital marketing with a focus on influencer marketing.
- Ability to analyze data and present the results.
- Proven track record with YouTube/Instagram campaigns, including hands-on experience managing influencer collaborations.
- Fluent in English.
- You stay up-to-date with YouTube's/Instagram top creators and can name a few favorites.
- Candidates located in Vilnius or Kaunas, Lithuania will be given preference.